A typical situation in an online shop: a supplier sends an Excel price list with product codes, names in the manufacturer's language, a few attributes and a link to a photo folder. In the PrestaShop or WooCommerce admin, a merchandising manager comes up with a title for every product, writes a description, assigns a category, puts the attributes into the right fields and translates everything into the shop's languages. It takes 10 to 20 minutes per product, so a batch of a thousand products turns into a month of work or into half-empty product cards. The same products also need to go to the Amazon marketplace with its category tree and to Google Merchant Center for distribution, where empty attributes mean rejected products.
The solution works in batches. We connect Claude through the API to your PrestaShop, WooCommerce or Shopify product API: the agent takes the supplier price list, the attribute table and the photos, prepares a title and description following your style guidelines (tone, length, mandatory fields, forbidden claims), determines the category from your tree using the attribute table and the photo, fills in the attribute fields and then translates into the chosen languages. From the same data it prepares an Amazon import file using the marketplace categories and completes the Google Merchant Center feed fields. Each product gets a confidence flag: where data is missing or the attributes contradict the photo, the agent marks the item for review. The manager reviews the batch in a review window, corrects what is needed and approves, and the products are written to the online shop through the integration as drafts or published immediately. The model runs on the Anthropic API or Amazon Bedrock in an EU region, your data is not used to train the model, and every batch and its changes stay in the log.